EXPLAINER VIDEO COMPANY
Expert Explainer Video Production Services
HELLO THERE, THIS IS JIMMY!
Bringing Complex Information to Life
Imagine every customer not only understanding what your company does but feeling excited about it. Now, picture employees mastering new tasks with ease. How? Through engaging explainer videos that turn complex concepts into clear, dynamic learning experiences. It’s more than a trend, they’re a powerful storytelling tool that transforms data into compelling visual narratives.
Why Explainer Videos?
The Power of
Visual Storytelling
Humans process images 60,000 times faster than text. My explainer videos take advantage of this, making sure your message isn’t just seen—it’s understood and remembered.
Enhancing
Audience Engagement
In a world full of distractions, your message needs to stand out! My explainer videos deliver information in a clear, engaging way—quick, dynamic, and impossible to ignore.
Simplifying
Complex Information
We turn dense reports and complex ideas into visually engaging stories. No more decoding needed—just clear, compelling videos that make information easy to grasp.
Types of Explainer Videos
01
Product Explainer Videos
These videos are tailored specifically to showcase the features and benefits of your product. By demonstrating how the product works and the problems it solves, potential customers can easily understand its value. For example, a software company might use a product explainer video to visually demonstrate how its new app can help users save time and manage tasks more efficiently.
02
Service Explainer Videos
Service explainer videos focus on the intangible aspects of service-based offerings. They often highlight the process, effectiveness, and unique selling points of the service. For instance, all companies in the Saas industry (software as a service) would fit into this category.
03
Educational Explainer Videos
Designed to inform and educate, these videos are excellent for explaining complex concepts or industry-related information that your audience needs to understand. They can be used by educational institutions for e-learning purposes or by companies for internal training. For example, a financial services firm might use an educational explainer video to explain the intricacies of investment products to newcomers.
Portfolio Highlights
Creating Effective Explainer Videos
Understanding
Your Audience
Knowing who your audience is, what they know, and what they expect is crucial. We tailor your explainer video to match their interests and knowledge level to maximize its impact.
The Role of Storytelling in Explainer Videos
A storyline is what makes your explainer video stick. We weave your data into a narrative that takes the viewer on a journey, making the conclusion both satisfying and informative.
Design Principles for Explainer Videos
Effective design is key. We utilize colors, typography, and visual hierarchy to guide your viewer's focus, ensuring the most critical information stands out.
EXPLAINER VIDEO SERVICES
Outsourcing explainer videos for your company
Choosing between producing your videos internally or outsourcing hinges on your available resources, level of expertise, and budget. By outsourcing your projects to Jimmy Eriksson, you can achieve professional-quality videos without incurring the fixed costs associated with in-house production, while retaining the same level of control as if they were produced internally.
TESTIMONIALS
What My Clients Say
"Jimmy is very helpful and knows how to solve tricky situations with his creativity & know-how. A strong recommendation from us!"
JAANA SYDÄNMAA
CEO - Playdice
"I have collaborated with Jimmy Eriksson for more than six years at a production company. As a commissioner of various motion graphics projects, both in 2D and 3D for TV productions and corporate films, I have always been able to rely on Jimmy to deliver high-quality results on time. His ability to quickly understand the needs and come up with creative solutions has been invaluable to us. Jimmy is a highly attentive and flexible collaborator who always puts the customer first."
DANIEL ZACKRISSON
Head of Growth & Creative
Partner - Habitat Web Agency
"The collaboration with Jimmy was pure joy. I shared a vision I had. What I received in return was on an entirely different level than what I could envision. I can strongly recommend Jimmy."
MARTIN FUXIN
Producer & DOP - Motions
Lundstrom Event has utilized Jimmy's expertise in motion graphics for several projects over the years. Jimmy always delivers top-quality material and is a joy to work with, making the workflow both smooth and efficient. We provide a brief, and Jimmy adds a creative twist to the idea and delivers a storyboard to visualize his thoughts. Jimmy is both flexible and quick in his work, and our end clients are very pleased with the final results. The animations bring an entirely new level to our live productions and digital marketing. We can highly recommend Jimmy, who is not only talented but also friendly, easygoing, and deeply passionate about his profession.
SUZANNE LUNDSTRÖM
Executive Creative Director & Producer
Lundstöm Event
"Jimmy is an absolute star! His precision combined with outstanding creativity ensures that he delivers 100% from start to finish. The results always exceed my expectations, time and time again. I can’t imagine working with any other Motion Designer than Jimmy – he’s simply the best!"
HANNA PERSSON
Senior Projekt Manager
Eventum AB
"Jimmy is driven and professional, with many years of extensive experience in animation and graphics. After many close collaborations, I can highly recommend Jimmy for other projects"
MAGNUS HERTZBERG
Owner - WildFX
"If you are looking for a motion graphics artist who can handle a wide range of tasks and deliver with both precision and creativity, look no further.
Jimmy is a true generalist who combines technical skill with artistic flair, making him an invaluable asset to any project, especially those I’ve worked on with him."
FREDRIK LARSSON
Producer - STARK
“Having worked with Jimmy on multiple animated videos, I can say he makes the process smooth and simple, with minimal back and forth and great outcomes. He is able to take a script, some mockups, and ideas, and turn them into vibrant, professional videos. Our company works in a highly technical field and he has been able to help simplify our message into digestible animations that match our brand and vision. I would highly recommend Jimmy to anyone who is looking to add impactful video to their marketing offering.”
MITCH MERSHON
Sr. Product Marketing Manager - Keyfacto
FAQS: EVERYTHING YOU NEED TO KNOW ABOUT EXPLAINER VIDEOS
An explainer video is a visual content format that combines graphics, data, and text in a video format to present information in an easily digestible and engaging way. It's often used to explain complex data, illustrate trends, or share informational content in a visually appealing manner.
Explainer videos are used because they can simplify complex information, making it easier for the audience to understand and retain. They're also more engaging and shareable compared to traditional text-based content, which can help increase viewer engagement and spread awareness.
The ideal length of an explainer video depends on the complexity of the information and the platform it's intended for, but a general rule is to keep it between 1 to 3 minutes. This duration is optimal for maintaining viewer engagement while effectively conveying the message.
Creating an explainer video typically involves several steps: conducting research, scripting, storyboard and styleframes creation, designing visual elements, voiceover recording (if needed), animating, and finally, editing and publishing.
The cost can vary widely based on factors such as the video's length, complexity of the design and animation, and whether professional voiceover is included. Prices can range from a few hundred dollars for a simple video to several thousand dollars for a high-quality, professionally produced video.
It's possible to create an explainer video yourself using various online tools and software designed for non-professionals. However, for higher quality and more complex videos, hiring a professional or a company that specializes in explainer videos may be beneficial.
There are several tools available for creating explainer videos, ranging from basic to professional levels. Some popular options include Adobe After Effects, Canva, Animaker, and Vyond. The choice of software depends on your skill level, budget, and specific needs for the video.